Communication and Culture (2)
19 Outubro 2020, 12:30 • Roxana Stela Ciolaneanu
Communication: definition & etymology;
The concept of communication;
Kluckhohn and Strodtbeck value orientations
Geert Hofstede: The 6-D Model of National Culture (https://geerthofstede.com/culture-geert-hofstede-gert-jan-hofstede/6d-model-of-national-culture/)
Individualism vs. collectivism
Masculinity vs. Femininity
Power distance
Uncertainty Avoidance
Long term vs. short term orientation
Indulgence vs. restraint