Ferdinand de Saussure, Charles Sanders Peirce and Roland Barthes's models of visual analysis

9 Outubro 2020, 12:30 • Paula Alexandra Carvalho Alves Rodrigues Horta

1.     Presentation of key theories and concepts to image analysis: connotation, denotation, myth, semiotics, structuralism, sign.

2.     Analysis of the different layers of meaning in images.

3.     Application of Roland Barthes’s model of semiotics to the analysis of images.

4.     Discussion of Ferdinand de Saussure and Charles Peirce’s semiotic theories.

5.     Discussion of the interrelationship of image and text.

For next class:

1.     Read “Rhetoric of the Image” by Roland Barthes.

2.     Bring one or more images to class, whose meaning changes depending on the historical and/or social context in which it is shown and viewed OR whose meaning changes if it is taken out of context or is miscaptioned.

3.     Consider the interrelationship of image and text.