Case Study 1
28 Fevereiro 2020, 14:00 • Diana Vieira de Campos Almeida
Análise de o episódio
o game show,
The Price Is Right, tendo em conta a bibliografia teórica indicada.
The Price Is Right, May 31, 1957.
https://www.youtube.com/watch?v=feO7HeAbbH0
Fowles, Jib. “Advertising’s Fifteen Basic Appeals”,
Common Culture, 2007. 73-91.
Shames, Laurence. “The More Factor”,
Signs of Life in the USA, 2009. 86-93.