Super Bock campaign

5 Março 2018, 18:00 • Tânia Joesephine Gregg Lopes da Silva

Students were shown an advertisement campaign for Super Bock and given the Portuguese script. After discussion of the cultural concepts contained in the text, students worked on translating the script in their groups into English. Focus was placed on the translation of idiomatic expressions, colloquial language and culturally contextualised expressions.