Sumários
TV Programming Patterns
24 Abril 2017, 12:00 • David Alan Prescott
Explanation of globalisation of patterns of programming on TV throughout the first world. Brief outline of subjects for the test.
The Unlovable Press
19 Abril 2017, 12:00 • David Alan Prescott
Reading of text from the anthology on the role of the press (and nowadays the media in general) as a watchdog. Further explanation of the concept of "public interest" and "what the public is interested in" and how newspapers, in order to be independent, have to be financially independent and so have to give the public what they want. Then if they sell they can make even more money from advertising. All to avoid the danger of government control and the subsequent censorship.
The Language of Advertising II
10 Abril 2017, 12:00 • David Alan Prescott
Continued analysis of texts on the language of advertising from the anthology. How slogans affect everyday language.